Pre-Construction Marketing Services.
SolidRender provides the complete visualization system that powers pre-construction sales. From photorealistic renderings and interactive sales hubs to brochures and project websites, we equip developers with everything they need to sell out before breaking ground.
What We Provide
Every asset your pre-sales campaign needs.
One studio producing every touchpoint, from renderings to interactive experiences, ensures visual consistency and eliminates coordination between multiple vendors.
3D Exterior Rendering
Cinematic hero shots of your building at dusk, aerial context views, and street-level perspectives that establish your project's identity across every marketing channel.
3D Interior Rendering
Styled interiors for every unit type, matched to your target buyer demographic. Lifestyle scenes that make unbuilt apartments feel like home.
3D Floor Plans
Photorealistic 3D floor plans showing furniture layout, room proportions, and material finishes. Buyers understand the space before stepping inside.
Walkthrough & Animation
Cinematic fly-throughs and walkthrough animations that bring the building, amenities, and lifestyle to life for digital ads and sales presentations.
Virtual Tours & 360°
Immersive 360° virtual tours and panoramic experiences that let remote buyers walk through every room, lobby, and amenity from their browser.
Interactive Sales Hub
Custom-built interactive sales experiences where buyers orbit the building, select apartments, view floor plans, and explore interiors from a single browser link.
Loading Interactive Demo
From blueprints to interactive sales experience.
360° Building Experience
Buyers can orbit the entire building from any angle with fluid, natural movement. It feels like standing on the street and walking around the project, delivering a level of spatial understanding that static renderings simply cannot match.
Interactive Unit Selection
Individual apartments are highlighted directly on the building. Buyers select the unit they're interested in and instantly access pricing, availability, square footage, and detailed floor plans without leaving the experience.
Immersive Floor Plans
Each unit connects to a fully furnished, photorealistic floor plan that communicates room proportions, material finishes, and natural light conditions. Buyers understand every detail of their future home before a single wall is built.
Seamless Multi-View Navigation
From any selected unit, buyers transition effortlessly between Dollhouse View, Full Apartment Tour, View from Window, and Building Exterior. Every perspective is designed to build confidence and emotional connection.
Branded & Embeddable
The entire experience is tailored to your project's visual identity. We deliver it as a hosted URL or embeddable widget that integrates seamlessly with any website, sales gallery kiosk, or tablet.
Mobile Optimized
Touch-friendly with intuitive swipe and tap controls. The experience adapts to every screen size, ensuring remote buyers on mobile devices receive the same premium quality as gallery visitors on large-format displays.
Pre-Construction Visualization
Photorealistic renderings and visualization assets we have produced for real estate developers across the US.
Turn your blueprints
into Marketing Assets.
Skip the creative guesswork. Upload your CAD or PDF files, and we’ll send you a fixed-price quote & timeline within 24 hours.
- Eliminate photography logistics
- Secure investor approvals early
- Market-ready assets in days, not weeks
Request a Project Quote
Studio Active • Response in 24h
The Visualization System That Powers Pre-Sales Across Every Major Market
Pre-construction marketing is the most demanding application of architectural visualization in the industry. Buyers commit non-refundable deposits two to four years before delivery based entirely on the visual marketing package. Construction lenders underwriting $100M to $500M+ loans require rendering packages as part of their underwriting documentation. Design review boards (UDRB in Miami, LPC and CPC in New York City, DRC in Fort Lauderdale, Board of Architects in Coral Gables) require approval-grade renderings before projects can break ground. International buyers from Brazil, Argentina, Mexico, Italy, Germany, Russia, China, and the Gulf states evaluate developments through translated rendering packages without ever visiting the site.
SolidRender produces pre-construction marketing for developers across every major US market. In Florida, our work supports projects from Related Group, Swire Properties, Terra, PMG, Mast Capital, Kolter Urban, Tavistock Group, MICL, Fort Partners, and OceanLand Investments across Brickell, Edgewater, Wynwood, Coconut Grove, Las Olas Boulevard, Fort Lauderdale Beach, Bahia Mar, Pier Sixty-Six, Hollywood Beach, Lake Nona, Sunbridge, Wellen Park, and Babcock Ranch. In New York, we work with Tishman Speyer, Related Companies, RXR Realty, Silverstein Properties, Extell, JDS Development, Macklowe Properties, GFP Real Estate, and Brookfield Properties across Manhattan, Long Island City, Hudson Yards, FiDi, Brooklyn, and the office-to-residential conversion pipeline. Across Texas, the Carolinas, Mountain West, and California coastal markets, we work with Toll Brothers, Lennar, Pulte, Mattamy, Taylor Morrison, KB Home, Newland Communities, Hillwood, and Howard Hughes on master-planned communities, production housing libraries, and luxury custom-home pre-sales.
Our work is built to plug into design packages from Arquitectonica, Kohn Pedersen Fox (KPF), SOM, Foster + Partners, Sieger Suarez, Kobi Karp, Pininfarina, Garcia Stromberg, Rafael Viñoly, Studio Piet Boon, ODA, Robert A.M. Stern Architects, Bjarke Ingels Group (BIG), and equivalent firms. Sales and marketing flows through Cervera Real Estate, ISG World, Fortune Development Sales, Douglas Elliman Development Marketing, Compass Development Marketing Group, Corcoran Sunshine, Modern Spaces, By The Sea Realty, and equivalent brokerages. Our deliverables are built to plug into this ecosystem at every level of fidelity without friction.
For market-specific pre-construction work, see our deep market pages: Miami pre-construction marketing, Fort Lauderdale waterfront and yacht-lifestyle, New York City pre-construction, Manhattan luxury residential, and master-planned community visualization.
For deeper strategic guidance, read our pillar guides: Miami pre-construction marketing 2026, pre-sales visualization packages, rendering ROI for real estate developers, and the developer's pre-construction rendering guide.
Built for developers who
sell before they build
Pre-Construction Sales Centers
Replace physical scale models and static floor plan boards with an interactive sales hub on a large touchscreen. Sales agents walk buyers through the building, let them pick their preferred unit, and explore the interior, all from a single device.
Remote International Buyers
International buyers can explore your entire development from anywhere in the world. Share a link and they orbit the building, compare apartments, review floor plans, and experience interior tours. No travel required.
Website & Landing Pages
Embed the interactive sales hub directly on your project's marketing website. Visitors engage with the building instead of scrolling through static renders. Average time on page increases dramatically compared to gallery pages.
Investor & Stakeholder Presentations
Walk investors through not just the exterior design but the interior product, unit mix, and buyer experience. The interactive demo demonstrates the sophistication of your sales strategy, building confidence in the project.
Four steps from
plans to live campaign
1. Share Your Vision
Send us whatever you have. CAD files, SketchUp models, Revit exports, PDFs, or even early-stage sketches. We work with your architects and designers to fully understand the project's intent, materials, and target buyer profile.
2. We Craft the Experience
Our studio transforms your plans into a complete visual marketing system. Photorealistic hero imagery, immersive virtual environments, interactive buyer journeys, and every derivative asset your campaign requires, all produced under one roof.
3. Review & Refine
We present the full experience for your review. Finishes, lighting, styling, branding, and every detail is refined until the result meets the standard your project demands. Revisions are collaborative and precise.
4. Launch & Sell
We deliver everything ready to deploy. Hosted experiences, embeddable widgets, print-ready brochure files, and optimized digital assets for every advertising platform. Load them into your sales gallery, embed them on your website, or share a link with buyers anywhere in the world.
Every asset in your pre-construction campaign is produced by one dedicated studio team, ensuring absolute visual consistency across renderings, brochures, websites, and interactive experiences. No coordination between vendors. No visual inconsistencies. One partnership that powers your entire pre-sales strategy.
Everything You
Need to Know.
Direct answers on pricing, timelines, lender packages, EB-5 international buyer support, branded residences, regulatory submissions, and white-label work for brokerages.
Ready to turn plans
into 3D visuals that sell?
Tell us about your project. We’ll reply with a clear scope, timeline, and fixed-price quote within 24 hours.